Tag: advertising

The Company

When choosing promotional gifts to in advance to think of their style, design and functional orientation. Advertising business gifts can be practical (keychain, mug, t-shirt), or just a nice fun "trinket." Perhaps it will be prestigious business gifts and accessories (respectable pens, lighters, cigarette cases), or souvenirs for the interior (photo frames, vases, candle holders), and table clocks and wall clocks. Promotional gifts for promotions targeted at intensifying sales are usually inexpensive. They are produced in large editions. But business gifts, are designed to attract and sustain interest among partners.

Therefore, they are more expensive. In addition, There souvenirs vip-class. It represents the elite expensive and exclusive business gifts. These gifts are for special occasions. And specially manufactured, and often made to order.

Such souvenirs designed to raise the prestige and credibility in the eyes of the company's major customers, partners and other beneficial vip-persons. In the selection of promotional gifts, yet important to consider different lines of business. For example, if a company engaged in the production of alcoholic beverages – as business gifts suitable branded bottle with the logo. And if the company sells sporting goods, souvenirs can be T-shirts, caps or, for example, balls. If the company's business is associated with creativity, it is necessary to choose an unusual promotional gifts and souvenirs. Could not be more profitable to show creative ideas company, as well as good taste and creative ability. In short, the original business gifts, original souvenirs and exclusive business gifts attracted much attention. Branded business gifts are well received in the soul rights. Thus, such business gifts, no doubt, create a positive reputation of an organization. In addition, experience shows that well-matched advertising items, significant help in promoting the company's business – the market. In – the first representational souvenirs, a priori, recalls the company's donors. And in the – second, helps increase the loyalty of both our employees as well, and potential partners. For brands, all contribute to increased sales, and consequently, revenues. In general, since time immemorial, presentation, surprises and souvenirs are for people who measure of attention, good location and care. In these same days, gift branded souvenirs became part of a successful business and increase sales.

Plastic Printing

In today's highly competitive market for target companies use a variety of channels to deliver information about yourself to a potential customer. While popular, are generally the cheapest channels, which, nevertheless, can provide access to a wider audience. One of these advertising channels, print on the packages branding (logo) of the company. Print on the packages – just a cheap and effective tool when it comes to deliver information to a wider audience and pinning it to the consumer's mind. The package has a "second life". You present your souvenir, which was previously the "package" in the package logo, and in human consciousness has already secured a positive image of your company (who does not love presents?). But at the same time, the package is used in everyday life, fulfilling its primary function is the load.

And there is already such advertising, like print on the packages, paying off in full, as information about your company almost always before the eyes of your potential customers in the use of the package. Printing on packages There are two types: flexography and silk screen (silkscreen). Print on the packages using flexography usually used if you order large print runs. The advantages of this method of printing on the packages that you get quality printing (comparable to offset or gravure printing), and significant savings. Screen printing on packages, or otherwise known as serigraphy, is used in small print runs. Advantages of this method just as the possibility of obtaining bright images at the order of small runs. This type of printing on the packages can be used not for mass production packages, and for example, in the manufacture of exclusive gift packages for presentations or exhibitions of unique, when the main task is to reach the maximum audience, and to carry out "pinpoint" attacks on the desired customers. Of course, printing on packages, not a panacea, if you need increase the number of customers, but this advertising channel can significantly contribute to attracting potential customers and partners.